Growler Wars – comparing north Fulton and Forsyth’s growler stores

Every Friday Roots in Alpharetta features an article on food and dining in a series called Foodie Friday. Today’s article is co-written by Mike Christensen. Follow Mike on Twitter @SCSA31274.

Growlers are the frozen yogurt of 2012. These specialty beer stores are sprouting up like weeds all over the burbs. Certainly they all can’t survive, so how will they compete? Will it be price, service, variety of selection?

Or will those that were first to market rule the day? Typically the first growler store in each municipality literally wrote the local ordinance. That’s been the case with Crafty Draught in Forsyth County and Blind Murphy in Alpharetta. And in Blind Murphy’s case, they worded the law such that samples are allowed, a clever competitive advantage.

So together with my blogging partner Mike Christensen, we set out to try them all. From Cumming to Roswell we filled our beer jugs with brew from each store. It’s a tough job but somebody’s gotta do it! Here’s how they compare.

Blind Murphy Craft Beer Market

53 South Main Street, Alpharetta

Hours: M-Ths 10-8, F-Sa 10-10, Sun 1-7

Blind Murphy opened a month or so ago in the Kell’s building in downtown Alpharetta. Owner David Sheets doesn’t want to be considered just a growler store. He wants to be an entire beer supplier, from growlers to bottles to home brewing supplies and brew classes. They’ll fill 32 and 64 ounce growlers in addition to tap-poured 12 ounce bottles you mix and match.

And thanks to Alpharetta’s growler ordinance that Sheets helped write, one ounce samples are available, three per person per day. 30 taps are available with plans to offer up to a thousand bottled beers. Selection tends to be more seasonal than the competition with a current emphasis on ales, IPAs and heffes rather than stouts and porters. Local brews include Red Hare and Monday Night Brewing.

Prices are very competitive over the competition. They also plan to donate net proceeds to local charities. Blind Murphy’s social media presence is decent with a focus on Facebook. Watch the tricky parking during peak traffic times.

Crafty Draught

415 Peachtree Pkwy #215  Cumming

Hours: T-Th 11-9, F 11-10, Sa 10-10, Sun 1-6, Closed Monday

The guys at Crafty Draught where the first on the scene and have had time to build a following.  They have 20 taps, glassware and bottled beers. Their growler bottles have different graphics, some quite funny. A rewards card is available.

They have a large social media presence on Facebook, Twitter and their website. Unfortunately Crafty Draught is a little pricier compared to the other shops.

They have a good selection of beers from IPA, ales, stouts, cider and root beer. Local beers include Jailhouse and Terrapin. They are very friendly and are ready and willing to talk beer. A ping pong table is in the store for your enjoyment.

Tap It Growlers

5354 McGinnis Ferry Road #204, Alpharetta

Hours: M-Th 12-8, F-Sa 12-10, Sun 1-6

Unlike the competition, these guys quietly opened with little fanfare or social media push. They are owned by the folks behind Mangia, a pizzeria in the same stripmall.

Page 1 of 2 | Next page